Black-Diamond.co.za is a panel representing the “emerging black market” in South Africa. The panel is being launched by TNS-Research Surveys (Pty) Ltd, a leading marketing research company in SA.

TNS-Research Surveys and the UCT Unilever Institute originally coined the term “Black Diamond” during their groundbreaking research into this important market in South Africa in 2006.  The results were presented at UCT Unilever conferences around SA called Black Diamond I and II.

TNS-Research Surveys is a member of the South African Marketing Research Association (www.samra.co.za) and adheres to their strict marketing research code of conduct, as well as to Esomar's (www.esomar.org) Internet survey privacy guidelines.

To find out more about TNS-Research Surveys, please visit our website: www.researchsurveys.co.za